WHATMedicine 2007

:: INTRODUCTION ::

Introduction

Women’s Health & Asian Traditional Medicine (WHAT Medicine) is pleased to invite the participation from all those interested in this topic from within Asia and internationally. The conference will bring into focus those Asian healthcare traditions used by generations of women to care for their families and their own health needs and will begin a process of ensuring that the best of these traditions are preserved, promoted, evaluated and used as culturally appropriate strategies for meeting women’s healthcare needs in contemporary society.

The conference will begin with an opening ceremony on the morning of 16th November 2007 at Putra World Trade with the full programme commencing immediately after the opening ceremony and closing on the evening of 18th November 2007.

Meaning of Logo

Women's Health and Asian Traditional Medicine (WHAT Medicine)

This is the first time in the world where the issues of women's health and Asian traditional medicine are addressed in one conference.

Our logo captures the map of Asia and the two herbs used in Asia for the health of women.

Senduduk
The botanical name is Melastoma malabricum. It has been used as a uterine tonic for hundreds of years in South East Asia. It grows wildly in hill slopes and has a pretty lilac flower.

Pegaga
The botanical name is Centella asiatica. An important herb known all over Asia, the Latin name translates as "Star of Asia". In Asian traditional medicine, it is used as a skin repair agent and a memory enhancer and bran tonic. The green leaves of C. Asiatic resemble half of a human brain. In Malaysia, women prepare it as an ulam - a delicious herbal salad - for the family's health.

The colours of herb, namely lilac and green are also the international colours of women's movement.

The Predominant colours of these two herbs - lilic and green - are also the colours of the international women's movement.

Advisory Board Member

Conference Co-Chair
1. YBhg Datin Maria Musa	Ambassador, Action Aid
2. YBhg Dato’ Dr Abdul Razak Mohd Ali	Director General Forest Research Institute Malaysia (FRIM)

Scientific Co-Chair
1. YBhg Prof. Dato' Dzulkifli Abdul Razak	Vice-Chancellor, Universiti Sains Malaysia
2. Associate Professor Siti Zawiah Omar	Head & Consultant, Department of Obstetrical and Gynaecological, University Malaya Medical Centre

Advisory Board Members
1. Toh Puan Datuk Seri Dr Hajah Aishah Ong	Pro-Chancellor, Universiti Malaya
2. YBhg Dato' Iskandar Mizal Mahmood	Chief Executive Officer, Malaysian Biotech Corporation
3. Dr Wan Rahaman Wan Yaacob	Senior Vice President, Industrial/Agriculture, Malaysian Biotech Corporation
4. YBhg Dato' A Mutalib Razak	Chairman, Media Prima Berhad (TV3, NTV7, 8TV, NSTP, Fly FM, Hot FM)
5. YBhg Dato' Dr S Harnam	Diplomate-American Board of Anti-Aging Medicine Malaysia (ABAAM) President-Society of Anti-Aging Medicine Malaysia (SAAMM)
6. YBhg Dato' Dr. Dorai Raja	President, Umbrella Body of Traditional Complementary Medicine (TCM), Malaysia
7. Encik Azlin Alias	Chief Executive Officer, Malaysian Tecnology Developement Corporation Sdn Bhd (MTDC)
8. YBhg Datuk Dr. Sidiq Mohamed	Consultant Physician & Wellness Consultant
9. Dr Daniel Baskaran Krishnapillay	Advisor – Biotech Division, Forest Research Institute Malaysia (FRIM)
10. Matron Ramziah Ahmad	President, Malaysian Nursing Association
11. Sister Siti Mahfudz	Secretary General, Malaysian Nursing Association

Scientific Advisory Board Member
1. Emeritus Professor A.N. Rao	Editor-in-Chief, Journal of Tropical Medicinal Plants
2. Professor Larry A. Walker	Director, Research Professor of Pharmacology, National Center for Natural Product Research, Mississippi, USA
3. Professor Ikhlas Khan Assistant,	Director, Research Professor of Pharmacology, National Center for Natural Product Research, Mississippi, USA
4. YBhg Datuk Dr Nor Shahidah Khairullah	Director, National Institute for Natural Products & Vaccinology
5. Dr Abdul Shukor Bin Abdul Rahman	Director General, Malaysian Agricultural Research & Developmet Institute
6. Professsor Zhari Ismail,	Professor, School of Pharmaceutical Sciences, Universiti Sains Malaysia
7. Professor Dr. Suhaila Bt Mohamed	Professor, Food Science, Universiti Putra Malaysia
8. Dr Ong Hean Choon	Obstetrics & Gynaecology Specialist, Malaysia
9. Dr. S Natesh	Deputy Director General, Indian Biotech Directorate, India
10. Dr. G.N.Qazi	Director, Regional Research Laboratory, India

What they said about WHAT

i)	President Gloria Macapagal Arroyo, Philippines (video message)
ii)	Prime Minister Begum Khaleda Zia, Bangladesh (written message)
iii)	S.M.T Panabaka Lakshmi, Minister of State for Health & Family Welfare, India
iv)	VIPs
v)	Scientific Co-Chair
vi)	Scientists
vii)	Participants
viii)	Exhibitors
ix)	News Article About WHAT 05

S.M.T Panabaka Lakshmi

“We benefit immensely from this confluence of local traditional wisdom and modern laboratory science. I am happy the organisers have put together the first ever conference of its kind focusing on Asian traditional medicine”.

S.M.T Panabaka Lakshmi, Honorable Minister of State for Health & Family Affairs, India

VIP

Malaysia has the potential to become the main traditional medicine supplier due to the various plants that we have in our country which are capable of treating most diseases. The international market is waiting for us.
YAB Datin Paduka Seri Rosmah Mansor, wife of Deputy Prime Minster of Malaysia

Before, we weren't sure if traditional remedies really worked, but now we do because they have been corroborated by modern science.
YAB Tun Dr Siti Hasmah Mohd Ali, wife of former Prime Minister of Malaysia

Today, these natural herbs have been scientifically researched and authenticated as beneficial to health.
YB Dato' Seri Sharizat Abdul Jalil, Minister of Women, Family and Community Development

Many cultures in Malaysia and Asia have such valuable medicinal herbs embedded in their dietary culture, such as ulam.
YAB Datuk Amar Puan Sri Dr Hajjah Laila Taib, wife of Sarawak Chief Minister

This is first time in the world that major issues of women's health and Asian traditional medicine are being addressed under one roof.
YBhg Datin Maria Musa, Chairperson of Malaysian Advisory Board for WHAT Medicine 2005

“Malaysia has three great healing traditions - namely Malay, Chinese and Indian, the truly Asian traditional medicine”.
YBhg Datuk Dr Ahmed Tasir Lope Pihie, President/Chief Executive of MIGHT and Executive Chairman of Malaysian Herbal Corporation

WHAT Medicine is tremendous initiative that is branding Malaysia internationally especially in terms of science.
YBhg Tan Sri Dato' Dr Haji Ani Arope, Chairman, Universiti Sains Malaysia

Scientific Co-Chair

The conference was a great success and everyone I spoke with throughly enjoyed it, learned a lot and went away richer for having attended.
Prof. Fredi Kronenberg, International Scientific Co-Chair, WHAT Medicine 2005

The Scientific content was a solid beginning to a new field, empowering and a good source of networking.
Prof. Gerard C. Bodeker, International Scientific Co-Chair, WHAT Medicine 2005

Scientists

The arrangements were sumptuous and perfectly executed. It will make you notable in your field and you were right and wise to undertake it.
Professor Marianne Legato, New York

Congratulations! for organising a stupendously successful conference.
Padma Venkat, India

I am happy to be able to contribute to the WHAT Medicine conference.
Prof. Halijah Ibrahim, Malaysia

I am really happy and thankful to be involved in such a successful and prestigious conference.
Prof. Dr. Ferdousi Begum, Bangladesh

The conference was a most interesting experience and I hope it is successful not only because of the excellence of its presentations but in its ultimate aim of making a difference to and being a positive influence in the life of Asian women.
Sadia Rashid, Pakistan

It was a memorable conference, first ever.
Dr. Wang Li, China

It was a very well organised and beneficial conference.
Emeritus Prof. Dr Dayrit, Philippines

It was a very good meeting and well organised with very honourable mission.
Prof. Dr. Suhaila Mohamed, Malaysia

Participants

I really enjoyed the conference and made a lot of new friends ......... Hong Kong

Thank you so much for everything, i really enjoyed it ........ China

It was a wonderful opportunity to mix with academics in this field and it was a truly enriching experience .......... Australia

The arrangements were ideal, the setting was beautiful, the conference was a great success. I feel blessed! ...... USA

I really enjoyed the WHAT Medicine Conference and of course I was impressed to see the beautiful Malaysia and its development and the community harmony ....... Pakistan

Exhibitors

It was a well-planned and good event.
Mr Shahrin Mokhtar, Deputy Director, Convention Division, Malaysia Tourism Promotion Berhad

We are very pleased with the response. We would like to be involved again in 2006.
Encik Ashraf Ali Abdul Kadir, Executive Vice-President, Maybank Berhad

TV3 is happy to have participated in this event and certainly we will be happy to get involve in WHAT Medicine 2006.
YBhg Dato' A Mutalib Razak, Chairman, Media Prima Berhad

An event not to be missed.
Mr Hamzah Osman, Senior Manager, TH Properties Sdn Bhd

The exhibition served as an ideal and relevant platform to introduce and create awareness of traditional
chinese medicine players in Singapore.
Ms Radiant Khong Szer Yin, Assistant Manager International Operation, Singapore Tourism Board

Overall the show was well organised and the response was overwelming.
Mr. Loh Kai Kwong, Executive Director,Furley Marketing Sdn Bhd

Partner & Support

Organised by:
• Journal of Tropical Medicinal Plants

In Partnership with:
• Forest Research Institute Malaysia
• Malaysia Biotechnology Corporation
• Holista Biotech Sdn Bhd

In Collaboration with:
• Council of Scientific & Industrial Research (INDIA)
• National Center for natural Product Research (USA)
• Malaysian Nurses Association

Media Partners:
• Media Prima	• TV9
• TV3	• Fly FM
• NTV7	• Hot FM
• 8TV

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